Posted by Grace Feng on February 25, 2012
China expats are a special group of people who came to live in China in the last 20 years or so for all kinds of reasons. They came to study, to teach, to work, to do business or simply to find love. Expats in China have the best opportunity to be in close contact with the ever-changing fast growing economy of China today.
Living in the center of this huge economy body of the world, has anyone of these China expats been able to gain business success in China? Today I’ll show you one good example that does prove that expats in Shanghai, Beijing, or anywhere of China could possibly succeed in his/her business pursuit.
Known as 胡润(Hú rùn) by Chinese people, the UK rooted Rupert Hoogewerf has established his business called Hurun Report as a leading luxury publishing and events group. It comprises a magazine and active events business targeted at China’s high net worth individuals. Hurun Report is widely recognized as the foremost authority in tracking the rapid changes amongst China’s high net worth individuals.. Hurun Report is making money from advertising on it’s own magazine, hosting all kinds of high end business events etc.
Hurun can speak fluent Mandarin. Graduated in Chinese and Japanese from Durham University in the UK in 1993, Hurun has worked as a qualified chartered accountant for seven years in China before launching Hurun Report. Over the 15 years that he’s spent in China, he has gained in-depth insights into the current Chinese society. In my opinion, his courage, willingness and persistence in reaching the core of Chinese culture and economy has won him the success and pride he achieved today.
From the following interview of Hurun, how do you think about his Mandarin and his points of view about the rich class in China today? Feel free to leave your comment, thanks …
Category: China expat
|You can share this post here:|